Beauty + Health & Wellness Manila Celebrates 10 Years of Defining Self-Care

Beauty + Health & Wellness Manila (BHW) proudly opened its landmark 10th edition today at the SMX Convention Center Manila, marking a decade of shaping the country’s self-care industry. Running until September 19, the Philippines’ premier trade show unites more than 85 local and international brands across the beauty and wellness spectrum.

Organized by Global-Link MP Events International, Inc. in partnership with the Chamber of Cosmetics Industry of the Philippines (CCIP), and co-located with the Hotel & Foodservice Suppliers Show, BHW Manila continues to champion social impact through its support of the Ayala Foundation, Inc.

A Decade of Self-Care Evolution

Over the past ten years, BHW Manila has chronicled and propelled the transformation of self-care in the Philippines—from niche wellness products to a fully established industry now competing on the Asian stage.

    • High-Efficacy Formulations: Filipino innovators have elevated organic ingredients and essential oils into science-backed, everyday essentials.
    • Filipino Brands Rising: Homegrown names now stand shoulder-to-shoulder with global competitors, offering superior quality, modern packaging, and proven results.
    • Complete Industry Ecosystem: By linking local creators with international suppliers and technical experts, the Philippine market is primed for rapid expansion in its next decade.

Exhibitor Highlights

This year’s showcase reflects the full ecosystem driving self-care forward:

    • Filipino Brands & Enterprises: Hiwaga ng Dagat Corp., Hairreve (Jradiance Corp.), Juju Health and Wellness, Niveus Skin, Palawan Pearls, Scents & Memories Enterprises, The Zen Institute, Christian Cosmetic Science Inc., and MX3 (DMI Medical Supply Co., Inc.).
    • Industry Pillars & Regulators: CCIP, DOST-ITDI, Philippine Association of Wellness and Aesthetics (PAWA), Philippine Mental Health Association (PMHA), and the Packaging Institute of the Philippines.
    • Global Supply Chain Partners: Taiwan Pavilion (KS Digital Inc.), China Pavilion (Shanghai Wanlicheng Exhibition Co., Ltd.), Hubei Fortune Pharmaceutical, and Guangzhou Baosijie Biotechnology.

Media Inquiries: info@beautyandwellnessmanila.com

 

BÚTLAK at 40: How the Negros Trade Fair Blooms with Heritage, Flavor, and Enterprise

Leaders and partners behind BÚTLAK: The 40th Negros Trade Fair come together during the media launch. From left: Royce Cabuñag, AVP and Head of SM Communities; Chef JJ Yulo; Mary Anne Colmenares, NTF Chairperson; Chef Tony Boy Escalante, owner of Antonio’s; Francis Esteban, owner of Breakfast at Antonio’s; Christina Gaston, ANP President; Antonio Sebastian Escalante of Antonio’s; Pats Lim Dy, SAVP for SM Communities; and Joaquin San Agustin, EVP for Marketing of SM Supermalls.

Step into SM Aura this September, and you’ll find yourself transported—not just to a mall, but to Negros Island itself. For 40 years, the Negros Trade Fair has been more than a marketplace; it’s been a living showcase of Filipino creativity, resilience, and pride. This year’s milestone edition, aptly called BÚTLAK (to bloom), brings together 178 brands under one roof at the SMX Convention Center Aura from September 22 to 27, 2026.

Unveiled during the media launch, the official BÚTLAK video sweeps across Negros—its landscapes, landmarks, fashion, and artistry—bringing the island’s creative spirit to life.

A Journey Without a Plane Ticket

The launch preview captured the essence of Negros through a stirring video that whisked guests across its landscapes, kitchens, and workshops. It was the kind of reel that makes you want to book a flight—but the fair itself brings Negros to Manila, offering six days of food, fashion, art, and handcrafted treasures.

ANP President Christina Gaston reminded everyone why this fair matters: “MSME development is about giving people the opportunity to discover what they can create, what they can become, and where their creativity can take them.” Over four decades, small ventures have grown into enterprises, and local products have reached markets once thought impossible.

Flavors That Tell Stories

Guests at the launch were treated to a culinary journey led by Negrense icons JJ Yulo, Joel Torre, and Chef JP Anglo. From heirloom recipes to bold new interpretations, the tasting was a delicious preview of what’s to come.

Joel Torre, actor-restaurateur and proud Negrense, summed it up simply: “I’m very proud of Negros products.” Chef JP Anglo added, “Life is always changing; it’s a constant evolution. That’s why the Negros Trade Fair is thriving—it’s about the chase for perfection and love for craftsmanship.”

From savory empanadas and sisig to ube halaya and distinctive local ice cream flavors, the BÚTLAK media launch served a flavorful celebration of Negros—featuring Wawa Bing’s, JT’s Manukan, Cocina Javellana, and Marcelo’s Microcreamery.

Expect beloved names like Bob’s Café, 21 Restaurant, Chicken House, El Ideal, and Virgie’s Homemade Products, alongside fresh food concepts and pasalubong finds that go far beyond inasal.

Fashion, Crafts, and Culture

Beyond the table, the fair is a treasure trove of wearable art and homegrown design. Labels like Arête and Ellege Handcrafted Fashion showcase accessories and clothing rooted in tradition yet styled for today. Meanwhile, Hacienda Crafts, Tumandok Crafts Industries, and Artisana Island Crafts transform abaca, bamboo, capiz, and other indigenous materials into décor and furniture that sustain artisan livelihoods.

The fair will feature 178 brands across food, fashion, furniture, homeware, art, and local crafts—bringing come for the names they already love and leaving with a new favorite—or several.

For Stephanie and Cristina Claparols of Lakat Sustainables, the fair feels like family: “There are a lot of new brands to discover, especially from the new generation. That’s the most exciting part.”

Roots and Blooms

The anniversary theme, explained by ANP Vice President Mary Anne Colmenares, captures the fair’s spirit: “Our roots are found in traditions, skills, and stories handed down to us. Our blooms are the new ideas, new enterprises, and new generations emerging from those roots.”

SM Supermalls EVP for Marketing Joaquin San Agustin echoed the sentiment: “We’re celebrating 40 remarkable years—but we’re equally excited about the next 40.”

Final Take

The 40th Negros Trade Fair isn’t just about shopping. It’s about heritage, talent, and heart. It’s about supporting local makers while discovering flavors, fashions, and crafts that carry the soul of Negros. Bring your family, bring your friends, and take home a piece of the island.

See you at BÚTLAK!

 

Mindful Snacking: Turning Everyday Bites into Moments of Well-Being

Because even the smallest habits can shape how we feel, think, and live.

In a world that rarely slows down, where days are packed, and expectations run high, finding small pockets of comfort has become more important than ever. For many Filipinos, that comfort often comes in the form of a simple snack—something to enjoy between tasks, to share with loved ones, or to savor during a quiet pause.

But what if snacking could be more than just a quick fix?

What if it could be intentional, nourishing, and even empowering?

This is the idea behind mindful snacking—a growing movement that invites people to rethink how they eat, not by restriction, but by awareness.

From Mindless to Mindful

Snacking has always been part of daily life. It slips naturally into routines—a mid-afternoon biscuit, a sweet treat after a long day, or a merienda shared with friends. These moments, while small, carry meaning. They offer comfort, connection, and a chance to pause.

Yet because snacking feels so automatic, it’s easy to fall into habits without much thought. Portions become guesswork. Nutrition labels go unread. And enjoyment, while present, lacks intention.

Mindful snacking shifts that perspective.

At its core, it’s about being present—choosing snacks with awareness, understanding what’s in them, and savoring each bite. It’s not about giving things up but about finding balance between indulgence and well-being.

A Shift in How Filipinos Snack

Today, more Filipinos are becoming intentional about their health and lifestyle choices. Taste and convenience still matter—but they’re no longer the only considerations. There’s a growing curiosity about ingredients, portion sizes, and how food fits into a balanced day.

Without the right information, however, even simple choices can feel uncertain.

Recognizing this, Mondelēz International, together with registered nutritionist-dietitian Jo Sebastian, launched the “Snack na Swak” initiative—an effort to help Filipinos navigate their snack choices with confidence.

The goal is straightforward: turn everyday snacking into something more mindful, more informed, and ultimately more satisfying.

Making Mindful Snacking Practical

Mindful eating might sound like a big lifestyle shift, but in practice, it’s surprisingly simple.

It starts with small habits:

    • Reading and understanding nutrition labels
    • Being aware of portion sizes
    • Taking time to actually enjoy what you’re eating

During a recent event at Common Ground in Rockwell, participants experienced this firsthand. Through activities like the “Portion Puzzle,” they learned how to build snack combinations within a 250-calorie range, aligning with guidance from the FNRI-DOST.

The takeaway?
Balance isn’t about saying no to your favorite snacks—it’s about knowing how they fit into your day.

Keeping the Joy in Snacking

One of the biggest misconceptions about mindful eating is that it takes the fun out of food. In reality, it does the opposite.

Mindful snacking encourages people to fully enjoy the foods they love—whether it’s the familiar twist of an Oreo, the creamy richness of Cadbury Dairy Milk, or the crunch of a biscuit—without guilt, but with awareness.

Because when you slow down and pay attention, even a small treat feels more satisfying.

More Than Just Food

Ultimately, mindful snacking isn’t just about what’s on your plate—it’s about how you relate to food in everyday life.

It’s about:

    • Finding balance in the middle of busy days
    • Turning routine habits into intentional choices
    • Creating small moments of care, even when life feels overwhelming

With better access to information, clearer labeling, and initiatives that make nutrition easier to understand, mindful snacking becomes something anyone can practice.

And in those simple, everyday bites, there’s an opportunity to feel a little more grounded, a little more present—and a lot more in control.

Because sometimes, the smallest choices—like how you snack—can make the biggest difference.

Treat Yourself Promo 2026: Deals, Rewards, and Freebies at SM Supermarket & Savemore

Grocery shopping just got a whole lot more exciting. SM Supermarket and Savemore are bringing back their popular “Treat Yourself” promo, giving shoppers more ways to enjoy exclusive deals, earn rewards, and take home exciting freebies.

Running from April 15 to June 15, 2026, this much-anticipated campaign is packed with value—whether you’re shopping in-store or online at smmarkets.ph. Backed by trusted brands like Del Monte, Unilever, Lucky Me, Nissin, Head & Shoulders, and Creamsilk, every purchase comes with added perks.

Earn More Rewards When You Shop

Make every grocery run count with extra SMAC points when you purchase participating items at SM Supermarket and select Savemore stores.

Shoppers can also enjoy:

    • Free SM Bonus items with qualifying purchases using SMAC
    • 4+1 bundles and exclusive in-store deals

It’s a simple upgrade to your usual grocery routine—more value, more rewards.

Shop Online and Get Exclusive Freebies

If you prefer shopping from home, Treat Yourself has you covered. With a minimum spend of ₱1,500 on participating items, you can score limited-time freebies using special promo codes.

Freebie Schedule:

    • April 18–19, 24–25 & May 2–3
      Code: TY FOOD – Free Lay’s Stax Sour Cream & Onion (42g)
    • May 9–10, 17–18 & 23–24
      Code: TYBEAUTY – Free Creamsilk Hairfall Defense Conditioner (320ml)
    • May 30–31, June 6–7 & 13–14
      Code: TYHEALTH – Free Pediasure Plus Choco Liquid (110ml x 4 RTD)

Perfect for stocking up on essentials while enjoying a little extra.

Experience the Treat Yourself Expo

The Treat Yourself Expo adds even more excitement to your shopping experience, featuring games, exclusive promos, and surprise rewards.

Highlights:

    • Indulge Wheel – Spin for prizes with a minimum ₱500 purchase using SMAC
    • Surprise Treat – 50 lucky shoppers can get ₱200 OFF vouchers (with a minimum ₱3,000 spend), redeemable until June 15

Upcoming Locations:

    • May 1–3 – Savemore Festival Mall
    • May 15–17 – SM Supermarket Southmall
    • May 29–June 1 – SM Supermarket Fairview

 

Collect Limited-Edition Sticker Surprises

Starting May 1, 2026, SMAC members can collect fun, limited-edition “Sticker Surprise” collectibles featuring Ron Turon and partner brands.

Get them with a minimum ₱1,500 grocery purchase at SM Supermarket, SM Hypermarket, and select Savemore stores.

These playful stickers are perfect for personalizing notebooks, tumblers, journals, and gadgets—adding a little fun to your everyday essentials.

Make Every Grocery Trip More Enjoyable

With the return of Treat Yourself, every trip to SM Markets becomes more rewarding. From exclusive deals and bonus rewards to exciting freebies and collectibles, there’s always something extra to look forward to.

So whether you’re shopping for essentials or indulging in your favorites, now’s the perfect time to treat yourself.

“Hindi mo kailangang gawin lahat mag-isa.” Ayon sa Celebrity Moms sa Hirap ng Back-To-School Season

School’s officially back, and with it the early mornings, baon prep, never-ending shopping lists, and long days for parents—especially moms. In the newest episode of Mommy, G Ka Na?, celebrity host and mom of two Jolina Magdangal-Escueta opens up about the pressure of balancing her numerous responsibilities during the back-to-school season.

Jolina Magdangal, Dimples Romana, and Angeline Quinto share how GCash helps provide everyday gaan for moms

Together with guests Dimples Romana and Angeline Quinto, the candid conversation turns personal, and the three moms share personal stories, smart strategies, and comforting words for moms who may be overwhelmed with the back-to-school rush. They remind each other, “Hindi mo kailangang gawin lahat mag-isa.”

Amid the laughs and real talk, Jolina, Angeline, and Dimples reveal some of their back-to-school survival tricks.

Angeline, for example, swears by the power of a cute lunchbox (or fun shapes) to get her kids to eat.“Kahit simpleng sandwich lang, basta cute ang baunan, ganado na agad si Sylvio,” she shares.

She and Jolina also agree that fancy recipes aren’t necessary. Instead, a little bit of creativity and a whole lot of love go a long way. As Jolina puts it, “Hindi kailangang mahal ang baon, basta punong-puno ng effort at love, ramdam ‘yan ng mga anak natin.”

Then there’s the never-ending to-do list. I have groceries, bills, and errands to run. Sometimes, when schedules get too packed, there are things forgotten along the way. For when it gets overwhelming, the three moms all agree—shopping online and paying with GCash is the ultimate lifesaver. While doing the laundry or helping with their kids’ homework, they can check off items on their grocery list without even leaving the house!

Dimples, meanwhile, brings up the challenges she faces having to keep up with the constant stream of expenses once the school year starts.From school projects and extracurricular activities to unexpected gastos, the financial pressure doesn’t end after enrollment.

“Kala mo tapos ka na, pero may bagong shoes, uniforms, at pang-extracurricular pa pala,” she opens up. Her solution? We are breaking down the big-ticket items. With GCash’s GGives, she can split purchases like gadgets or sports gear into smaller payments, with zero down payment needed.

And of course, there are the surprise expenses—like when emergencies happen. For those moments, Jolina reminds viewers that they can lean on GCredit, which provides users with a credit line of up to PHP 50,000.

For even bigger needs like tuition fees, there’s also GLoan, which lets users borrow up to PHP 150,000 instantly, with affordable terms and quick disbursement straight to their GCash wallet. “At least you know that there is someone you can rely on.” Hindi ka kakabahan agad,” they agree. For those who encounter unforeseen expenses before payday, it provides peace of mind.

Watch Mommy, G Ka Na? online

Throughout the episodes, a recurring theme emerges: moms can learn a lot from other moms. “Okay lang humingi ng tulong,” Jolina reminds viewers. “May mga kapwa mommy, may mga tools—tulungan tayo.”

 Stream Mommy, G Ka Na? on the official YouTube channel of GCash. Join the conversation online with fellow moms finding gaan and ginhawa in every stage of school-year parenting by following @gcashofficial on Instagram and Facebook.

The Linden Suites Unveils “Living in Linden” – A Fresh Approach to Extended Stays in Ortigas Center

For more than two decades, The Linden Suites has been a reliable haven for countless business travellers, families, and professionals, right in the vibrant heart of Ortigas Center, Pasig City. This year, the hotel elevates its legacy by launching a new sub-brand, Living in Linden, tailored for guests in search of the ideal combination of comfort, convenience, and extended stays.

Crafted for the dynamic lifestyles of today, Living in Linden presents meticulously curated, fully furnished living spaces — from 40 sqm to 120 sqm in our one- to three-bedroom suites — that embody the essence of home while providing the luxurious benefits of a hotel. Guests who choose to stay longer benefit from weekly housekeeping, front desk secretarial support, and complete access to hotel amenities. Their stay allows them to concentrate on work, study, or simply lead an active lifestyle, with complimentary use of the gym and the all-weather indoor heated pool. At the same time, The Linden Suites manages everything else.

The Linden Suites boasts a prime location in the heart of Ortigas’ bustling business district, surrounded by shopping centres, hospitals, restaurants, and cafes. Living in Linden caters to professionals seeking a home, students chasing their academic aspirations, and young adults ready to embrace the vibrant city lifestyle.

The Linden Suites is evolving alongside its guests, and Living in Linden embodies this fresh perspective: a commitment to providing a warm, versatile environment that caters to the varied demands of today’s generation while prioritising space, comfort, and style. Crafted for ultimate flexibility and comfort, every space empowers guests to tailor their stay to perfectly align with their lifestyle.

Experience the ultimate comfort at The Linden Suites, where we invite you to make your life Linden with our exclusive rates designed specifically for extended stays. For any enquiries or to make reservations, connect with them on Facebook and Instagram @LivinginLinden, or reach out via phone at +632-56387878, +63917-1324108, or +63917-1356835.