Enchanted Kingdom, Two Other Filipino Companies Win ASEAN Tourism Awards

The first and only world-class theme park in the Philippines enters 2026 as one of the three Filipino companies that were recognized by ASEAN’s most esteemed honors in tourism!

Now on its 30th year, Enchanted Kingdom (EK) was hailed as the Best ASEAN New Tourism Attraction for its unique flying theater, AGILA The EKsperience: SARIBUHAY as awarded by the ASEAN Tourism Association (ASEANTA).

The award was received by EK Chairman and President Mr. Cesar Mario O. Mamon together with Chief Operating Officer Dr. Cynthia R. Mamon during the 35th ASEANTA Excellence Awards held this January 27, Tuesday at JPark Island Resorts and Waterpark in Mactan, Cebu.

As part of the 45th ASEAN Tourism Forum (ATF), the ASEANTA Excellence Awards 2026 honored “creativity, innovation, and dedication that drive the tourism industry forward” in the Southeast Asia region.

“We are deeply honored and humbled to represent Filipino excellence in tourism and entertainment in this prestigious platform in the ASEAN community. This award fuels our commitment to continuously provide magical experiences like AGILA The EKsperience: SARIBUHAY that also contributes towards our shared mission of sustainable tourism,” shared Dr. Mamon.

As the first and only flying theater in the Philippines that’s also a part of EK’s Education Program, AGILA The EKsperience: SARIBUHAY has been going above and beyond its core mission to drive educational tourism and national pride by showcasing the natural beauty of the country ever since it was first introduced in 2016.

EK relaunched this attraction last October as part of the theme park’s 30th anniversary celebration, now serving as a powerful call to action — reminding everyone of the urgent need to conserve and protect the environment.

With its enhanced film and overall thematic experience, the flying theater now also takes guests on a magical journey underwater as it features various local marine ecosystems along with some of its diverse yet endangered wildlife.

Aside from EK, two other Filipino companies were also awarded, namely the Muntinlupa-based destination management agency Shroff Travel as the Best Asean Travel Article, and the premier event space SMX Convention Center as the Best ASEAN Convention Centre.

Shroff Travel was represented by its Chief Executive Officer, Mr. Arjun Shroff, while Mr. Walid Wafik, Senior Vice President–Operations of SM Hotels and Conventions Corp. (SMHCC), received the award for SMX Convention Center during the award ceremony.

Guests can experience EK’s award-winning attraction along with its other rides and offerings from Wednesdays to Sundays, 11AM to 8PM.*

*Park and ride schedules are subject to change without prior notice.

For more information and updates regarding AGILA The EKsperience: SARIBUHAY and EK’s other forever enchanting events and offers, visit https://www.enchantedkingdom.ph and EK’s official social media accounts @enchantedkingdom.ph for Facebook and TikTok, and @ek_philippines for Instagram.

Forever Enchanted: Enchanted Kingdom Celebrates Three Decades of Magic

Enchanted Kingdom (EK), the first and only world-class theme park in the Philippines, proudly marks its 30th Anniversary with a grand celebration on October 18 and 19, Saturday and Sunday. The premier theme park is working their magic to celebrate three decades of magical memories with an unforgettable concert series and festive surprises that promise to leave everyone forever enchanted.

The two-day festivities will feature the EK’s first-ever projection mapping show, Wheel of Fate: The Magical Journey of Eldar the Wizard. Guests will also enjoy the Echoes of Enchantment Grand Parade, a special showcase of EK’s beloved Storyverse characters led by the iconic Eldar the Wizard. These nighttime spectacles will start at 6:00 in the evening.

Gabi ng Saribuhay: An Enchanting Filipino Concert

On the night of October 18, Enchanted Kingdom proudly welcomes homegrown talents back to its stage for a star-studded anniversary celebration.

Returning are former EK performers who have made their mark in the entertainment industry—powerhouse vocalist Gigi de Lana and Sinag Maynila 2025 Best Actress and Sparkle diva, Rita Daniela. Adding more magic to the evening is acclaimed singer-songwriter and multi-instrumentalist Rob Deniel, who will captivate guests with his music. The Manila Philharmonic Orchestra, one of the nation’s premier orchestras, will deliver a majestic performance that will make the night even more enchanting.

Also joining the celebration are Mauie Francisco and Mitzi Casacop—both former EK performers as well and now GMA Sparkle artists—who will give a special performance in an exclusive event.

The first night of the celebration will end with a grand The Magic of Saribuhay: A Pyromusic Spectacle.

The Next Chapter of Enchantment

On October 19, the Forever Enchanted Live: EK’s 30th Anniversary Concert will take center stage, featuring one of OPM’s most iconic bands, Parokya ni Edgar, and this generation’s top band, Cup of Joe. Alternative rock band Over October will bring fresh energy to the celebration.

Capping off the festivities, the Memories of Magic: Sky Wizardry EKstravaganza will light up the night sky with a breathtaking pyromusical show, commemorating Enchanted Kingdom’s three decades of creating magical memories that last a lifetime for all Filipinos.

AGILA The EKsperience: SARIBUHAY and Space Shuttle Re-opening

One of the major highlights of Enchanted Kingdom’s 30th Anniversary celebration is the reopening of AGILA The EKsperience: SARIBUHAY, the first and only flying theater in the Philippines. Reinforcing the park’s commitment to sustainability, the attraction offers guests an educational and fully immersive journey through an enhanced film that showcases the Philippines’ rich biodiversity and natural wonders.

“SARIBUHAY is more than just an experience—it is a powerful call to action,” said Dr. Cynthia R. Mamon, Chief Operating Officer of Enchanted Kingdom. “Beyond its mission to promote the beauty of the Philippines and drive tourism, AGILA reminds us of the urgent need to conserve the environment and protect our wildlife.”

Dr. Mamon also emphasized that admission to the majestic flying theater is already included in the park’s regular day pass as part of EK’s Education Program. “Enchanted Kingdom welcomes 600,000 students each year, as we offer EK as an alternative classroom where they can learn through our Physics Behind the Rides and our Botany in the Park, among others. With AGILA the EKsperience: SARIBUHAY, we want to be able to contribute in ensuring that our next generation of leaders are equipped with awareness on the importance of protecting biodiversity,” she furthered.

Plus, thrill-seekers have even more to look forward to as the iconic Space Shuttle makes its highly anticipated comeback this October—now reimagined with an immersive thematic experience and enhanced ride system technology, ensuring an even safer, smoother, and more exhilarating adventure with every twist and turn.

Enchanting New Songs

True to its aspiration in cultivating Filipino talent, EK’s homegrown P-pop girl group, SMS, has released their new original song, Forever Enchanted. EK’s premier all-male vocal group, Kingsmen, has also released their music, Enchanting Memories.

 New Anniversary Merchandise and Food Offerings

As part of its 30th Anniversary celebration, Enchanted Kingdom will also delight guests with exclusive food offerings crafted especially for this milestone year. Families and friends can look forward to indulging in limited-edition treats such as Agila Pops macarons, PanSisig crispy noodles, Biggie Burrito, Soy Good Chicken, and the playful Dino Surprise.

EK has released commemorative shirts featuring the park’s iconic rides, as well as new AGILA The EKsperience: SARIBUHAY merchandise. The beloved prehistoric-themed concept store for kids, Stone Age, is also back—giving guests more ways to celebrate and bring home a piece of Enchanted Kingdom magic.

For more information and updates regarding EK’s 30th Anniversary Celebration along with EK’s other forever enchanting offerings, visit https://www.enchantedkingdom.ph and EK’s official social media accounts @enchantedkingdom.ph for Facebook and TikTok and @ek_philippines for Instagram.