SM Investments Makes Case for Long-term Thinking Amid Rapid Change

SM Investments Corporation, the parent company of the SM Group, underscored the need for businesses to look beyond short-term economic cycles and identify the changes that matter at the 24th MAP International CEO Conference, held under the theme “In the Age of Flux: Scaling the Next Inflection Points.”

The conference examined how companies are responding to rapid change, from artificial intelligence to shifting consumer demand, and how leaders can distinguish lasting shifts from market noise.

In his welcome address, SM Investments President and Chief Executive Officer Frederic C. DyBuncio said nearly seven decades of operating in the Philippines have taught the group to take a long-term view.

“At SM, nearly seven decades in the Philippines have taught us to look beyond the cycle. We have seen periods of uncertainty, disruption, and rapid change. Through them, one thing has remained constant: the long-term potential of the Philippines and the aspirations of the Filipino people,” Mr DyBuncio said.

He pointed to the growth of regional markets as one change creating opportunities for businesses.

“That potential is increasingly visible beyond Metro Manila. As incomes rise and aspirations evolve, opportunities are opening across the regions. For businesses, this means looking beyond where growth has traditionally been concentrated and investing where the next generation of demand is emerging,” he said.

Discussions at the conference also explored how technology is changing the way companies understand and respond to change. Artificial intelligence and data can help businesses identify patterns more quickly, but more information does not necessarily make the decisions for them. Leaders still have to decide what matters, where to invest, and when to act.

Across the SM Group, this long-term approach can be seen in the continued growth of its retail, banking, property, and portfolio businesses, including their expansion beyond traditional economic centers. These businesses fund their own growth, allowing SM Investments as the parent company to benefit from their growth and the dividends they generate.

This structure gives SM Investments a distinctive position as a parent company, with established businesses that can invest and grow independently while contributing dividends to the parent over time.

The underlying approach remains straightforward: understand where demand is going, invest with discipline, and stay close to the customers the businesses serve.

SM Group Earns Six ESG Edge Impact Awards for Responsible Business

The SM Group received six recognitions at the 2026 Inquirer ESG Edge Impact Awards, reflecting its commitment to creating long-term value through investments in people, communities, and responsible business practices.

SM Investments Corporation Recognized for Social Impact

SM Investments Corporation (SM Investments), the parent company of the SM Group, received two Gold awards under the Social category.

    • The SM Sustainability School, a group-wide learning program, was recognized for building sustainability knowledge and leadership among nearly 100,000 employees.
    • The Community Health Systems initiative of SM Foundation earned Gold for improving healthcare access in underserved communities.

SM Investments also received a Silver award for embedding diversity, equity, and inclusion (DEI) across the employee experience — from recruitment and development to workplace policies and community engagement.

“This recognition belongs to our people, who bring our values to life every day,” said Frederic C. DyBuncio, President and Chief Executive Officer of SM Investments.

Other SM Group Companies Honored

    • SM Retail received a Silver award under the Environment category for SM Green Finds, which helps customers identify products that support sustainable choices.
    • SM Prime won Gold in the Transformation category for its Waste-Free Future campaign, advancing waste reduction efforts.
    • BDO Foundation earned Silver in the Innovative Partnership category for its financial education programs, empowering communities with financial literacy.

Commitment to Responsible Business

Together, these awards reflect SM’s belief that responsible business is integrated into the way the group operates—from developing its people and supporting communities to enabling customers to make informed, sustainable choices.

Organised by the Inquirer Group of Companies, the ESG Edge Impact Awards recognise organisations that make meaningful contributions to environmental stewardship, social development, and good governance in the Philippines.

As Gold awardees, SM Investments and SM Prime will represent the Philippines at the Asia ESG Positive Impact Awards in Malaysia this November, showcasing Filipino leadership in sustainability on the regional stage.

SM Remains on Track to Cut Emissions by 40% by 2040

SM Investments Corporation, the parent company of the SM Group, said it remains on track to reduce greenhouse gas emissions by 40% by 2040, supported by investments in renewable energy, energy efficiency, and other initiatives across its businesses.

Speaking at a recent MUFG NOW Manila forum, “Pathways to a Sustainable Future: Opportunities and Challenges,” Timothy Daniels, consultant and head of sustainability and investor relations at SM Investments, said the company’s emissions reduction goal builds on years of investment in efficiency and renewable energy across the group.

“When we looked at our emissions, we identified where we could make meaningful reductions and developed a target supported by specific programs and investments. We wanted a goal that reflects what we can achieve based on actions we are taking today,” Daniels said.

“For us, sustainability helps reduce costs, improve reliability, and make our operations more resilient. It’s simply part of how we run the business.”

Across the group, SM has installed more than 200,000 solar panels on its properties, helping generate electricity and reduce dependence on grid power.

Carmen Copper Corporation’s floating solar facility at the Malubog Reservoir

Its mining subsidiary, Carmen Copper Corporation, operates a three-hectare floating solar facility at the Malubog Reservoir in Cebu. The facility’s 8,540 solar panels generate 4.99 megawatts (MW) of renewable energy that could potentially supply about 10% of the mine’s power needs.

SM has also expanded its renewable energy investments through Philippine Geothermal Production Company (PGPC), which operates geothermal steam fields in South Luzon.

Beyond its own operations, the group is helping support the country’s energy transition through BDO Unibank. To date, BDO has deployed approximately Php1.2 trillion in sustainable financing, including support for 71 renewable energy projects with a combined capacity of 6,165 MW.

Daniels noted that some of the largest emissions reductions will depend on the broader shift to renewable energy. While companies can improve efficiency, install solar panels, and use renewable power, progress also depends on the availability of renewable energy, transmission infrastructure, and grid development.

Art Education At Asia Pacific College Leads To Real-World Employment Opportunities

The new era of “content creation,” in which creativity and technology come together to populate the contemporary media landscape, is providing new work prospects, particularly in the sector of creative digital marketing.

This increasing trend positions educational institutions such as Asia Pacific College (APC), a member of the SM Group, and its Multimedia Arts program at the forefront of providing an art education that can lead to solid professions.

According to human resource consulting company John Clements Consultants, digital marketing is one of the top five rising careers in the Philippines in 2024, with a focus on providing content in various formats for usage on social media platforms. According to the online job search platform Jobstreet, a digital marketing professional’s current average monthly compensation is Php 30,000.

Arts in the Multimedia Age

APC was founded in 1991 as a cooperation between the SM Foundation and IBM Philippines, and it has been pushing a curriculum designed to develop competitive IT professionals in the country.

SM has long been a strong supporter of quality education for the impoverished, which leads to practical and fulfilling work. APC is a direct product of this endeavor, as it is a non-profit, non-stock organization.

Their multimedia arts program, which presently enrolls 384 students, meets the demand for education that combines technology and art. The curriculum is intended to include the most recent disciplines in the creative area, as well as relevant understanding of the digital creative tools now utilized in the industry.

Students can use a variety of program-specific tools to help them work on projects involving 2D and 3D animation, digital sculpting and painting, multimedia publishing, sound design, video production, and photography.

Aside from the digital resources available to students in their courses, APC’s Multimedia Arts program takes a project-based approach.

“Our program is unique in that it offers very targeted and in-depth training,” explains APC Executive Director Robert Besana. “The many hours students spend in the studio creating creative works are critical to their education. They improve their skills as they spend more time in the studio. Furthermore, the mentor-apprentice relationship between professors and students is critical to developing a more engaging learning environment. Professors serve as facilitators of learning rather than lecturers,” Mr. Besana says.

Teachers as mentors

Many of the instructors in APC’s Multimedia Arts department are industry practitioners themselves, so students get real-world industry insights and valuable on-the-job experience.

Jaime Pacena II teaches video production, post-production techniques, scenography, and photography. Mr. Pacena II, a seasoned visual artist, music video director, and filmmaker, earned the Best Director award at the 2024 Cinemalaya Film Festival for his film Kono-Basho, which was shot entirely in Japan.

“I incorporate a large number of my pupils in most of my personal efforts. I have worked with many of them on music video projects. “Some of them had really worked with me on the film I shot in Japan,” Mr. Pacena explains.

APC’s project-based learning allows students to collaborate with various clients who are APC partners.

“We have a subject called seminars, in which we bring various industry executives to speak with our students directly and intimately in a classroom setting.

APC Multimedia Arts graduates have gone on to work in a variety of disciplines within the rapidly expanding digital creative economy.

“Many have pursued careers in post-production, studio design, music video production, television directing, and corporate videos, among others. Some have opened their own studios, creating opportunities for themselves,” Mr. Pacena explains.